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Grass-Fed Protein is Better!

Posted by Lori Aleks on


Protein is an important macronutrient. There are many protein choices. Grass-fed protein is better! Grass-fed whey protein comes from grass-fed cows.  These cows graze fields and eat grass. Grass-fed cows are almost always raised without antibiotics, steroids, or pesticides, all of which have been found to pass down damaging effects to humans with the consumption of cow byproducts. All Muscle Up Bars are made with grass-fed protein.

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The Muscle Up Bar Story - Podcast

Posted by Tony Leonardi on


Muscle-up Bars are a Newtown CT based company that revolutionized the protein bar scene in 2016. They have become a favorite choice of the Strongtown community and have been a regular sponsor at our annual Battle for the Bell event for the past 3 years.

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Sponsored Athletes and Brand Ambassadors

Posted by Tony Leonardi on


We are thrilled to announce that we have officially launched our new Sponsored Athletes Program as well as our Brand Ambassador Program, and what am amazing lineup of world class athletes we've put together! In our first year with a Sponsored Athlete Program, we have managed to put together a team of 4 athletes that will be going to the 2017 Crossfit Games in Madison Wisconsin! Not only are each of these people amazing athletes, but more importantly, they really love our bars!  Check them out! - Mike Palumba - 2017 Crossfit Games Individual Men's Competitor -  Mike earned his spot in the 2017 Crossfit Games with a nail biting finish in the final event of the Albany Regional, after...

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New flavor coming soon!

Posted by Tony Leonardi on


Our goal has always been to provide an easy, convenient, real food bar that real athletes would love to consume. Our bars will always be high in grass fed protein, low in real sugar, and have some moderate amount of healthy fats. Our bars will never have more sugar than protein because that would be a candy bar, not a protein bar, nor will we ever have more fat than protein as many bars on the market have today. Finally, our bars will never contain sugar alcohols!  Our original Cacao & Vanilla bar was developed with these principals in mind, and has been on the market since September. We are thrilled with how the fitness world has embraced this bar,...

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Up and running...

Posted by Tony Leonardi on


Muscle Up Bars have been on the market now for a little over 3 months, and we are so excited with the positive reaction and support that we have received in the fitness community! In fact, we are a bit overwhelmed with how quickly we are growing! Our first shipment of 5,000 bars arrived in Connecticut just as we were set to leave for California for a week of vacation and visiting family and friends. Needless to say, when we returned home, we had a lot of work waiting for us. Luckily, we have lots of great friends in the fitness world who had been patiently waiting to place their first bar orders with us, including Crossfit Redzone in Newtown...

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What is MCT Oil?

Posted by Tony Leonardi on


Bodybuilders and fitness enthusiasts benefit from MCT oil's unique properties in that the oil can help with weight gain (muscle mass) and weight loss. MCT oil offers fat-burning energy and burns three times more than other fats. This fat-burning effect can last up to six hours after MCT oil is used.

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